THE ROLE OF JOURNALISTIC SKILL IN PROMOTING NATIONAL GAMES IN ETHNOSPORT PROGRAMS
Abstract
The specific methods used to convey the purpose and content of television programs to viewers reflect the director’s level of awareness not only of the program’s main idea, but also of its deeper internal essence. In this process, a television relationship between two discourses emerges: the transmitted text and the directorial concept that presents this text through a sequence of video images. It is precisely at this point that storytelling becomes one of the director’s most frequently used creative devices and problem-solving tools.
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