EMOTIVE-EXPRESSIVE MEANS IN ENGLISH AND UZBEK MEDIA DISCOURSE: A COMPARATIVE TYPOLOGICAL ANALYSIS
Abstract
This article provides a comparative typological analysis of emotive-expressive means in English and Uzbek media discourse. It examines how phonetic, lexical, phraseological, syntactic, and morphological strategies shape emotional impact and audience engagement. The study shows that English relies on intonation, lexical intensifiers, metaphors, and syntactic inversion, while Uzbek emphasizes phonetic elongation, affixal expressivity, somatic idioms, and flexible word order. Results highlight both universal and language-specific mechanisms of emotional influence, offering insights into the cognitive and pragmatic functions of emotivity in media communication.
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